"I Love You"

Yesterday, i was listening to the radio and the topic of that day is : how often your partner told you that he or she love you??

Some audience complain that her boy friend seldom say that sentence to her and because of this, they had a big argument. " I love you" is a sentences which girls like to listen to. However, I was thinking, isn't your bf really love you if he say this sentences to you oftenly?? Izzit important and neccessary that your partner must speak to you evryday ????If your partner did, does he or she meant it?? Some of the boys just like to speak out this sentences easily to any of the girls. But some of the boys thought that this sentence is represent an important promise to a girl, so they won't speak out easliy.(look, i din't mean anything, din't target to all of the boys, just for an example.) I cn't deny that this sentence is important but, what i trying to say is , for boys and girls, if you din't mean it, please don't simply speak out this sentences.

Very sorry that my english is not good, hope you all don't mind.